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Jessica Yadegaran, Contra Costa Times

Not a single blue decoration was in sight. No one exchanged baby advice, or played games that involved sniffing melted chocolate in diapers.

Instead, the baby shower for Esteban Guzman of San Leandro involved a lot of beer, barbecued meat and a highly anticipated game between the Oakland Raiders and the San Francisco 49ers.

“It was just a bunch of guys who have no idea about babies but wanted to help their buddy out,” says Guzman, 34, recalling the “kegs for diapers” party he had last October, when his girlfriend, Noemi, was pregnant with their now 8-month-old son, Dante. “And if they did have advice, I probably wouldn’t have taken it since they’re a bunch of knuckleheads.”

Modern fathers are more

Tips for a successful diaper party

  • Keep the grub simple. Grill some burgers or offer finger foods, such as chips and salsa, chicken wings, pizza and pretzels.
  • What to play. Football will be on the tube or you’ll be playing poker. Those are the only games you need.
  • Skip the favors. Unless your buddies love cigars or some such gift, there is no need to indulge.
  • Don’t forget the diapers. Make sure to bring a variety of sizes. Babies have a tendency to grow.

— Athena Serapio, San Bruno event planner

involved than ever in prenatal care and their babies’ first years, but they like to celebrate the milestone their way.

Good grub. Alcohol. Bad jokes. Most daddy showers, or diaper parties as they are called because guests bring diapers in lieu of gifts, lack the frills of traditional baby showers. But experts say the purpose is the same: to support the parent-to-be as he transitions into this new life passage.

Luckily for Guzman, it’s football season, so he sent out an email to his buddies. Come over Sunday afternoon, it said. I’m buying a keg and firing up the grill.

Ed, Esteban’s older brother, a father of two, arrived with six boxes of diapers. He knew from coed baby showers he’d attended with his wife that this affair would not involve dreaded games or favors. There would be no wrapping paper to throw away. No gift registry to follow.

“Guys don’t do those kinds of things,” says Ed, 40. “It was more of a handshake and congratulations and, ‘OK, where’s the food?’ ”

Also missing were the war stories, Ed says. “No one talked about how difficult it is to breast-feed or how you don’t get any sleep when you have a baby. It was more of a celebration.”

Another guest, Joe Fernandez, a bachelor who made his first trip to Babies R Us for the occasion, says the diaper party was a way to help Esteban close one chapter in his life and begin another.

“Time becomes much more precious when somebody becomes a father and you don’t see them as often, so you want to send them off properly,” says Fernandez, 35, of Walnut Creek.

Men are much more involved in the baby world than they were even a generation ago, so cultivating networks with like-minded guys is just as crucial as it is for Mom, says Judy Levit, an Oakland marriage and family therapist.

“They don’t talk about their feelings, but they know why they’re there,” Levit says of diaper parties. “If they’re going to be up all night with the baby and changing diapers, they need guys they can talk to. If they’re going to be supporting their wives, they need support.”

As much as the diaper party is dad’s last hurrah with the boys, it’s important to keep it casual, says Athena Serapio, a San Bruno event planner.

“I think men in the Bay Area wouldn’t want too much fuss and fluff,” says Serapio. “No favors, no decor and possibly no baby games at all.”

You can play around with themes such as poker or football, but remember, no gifts. Just diapers.

Guzman’s friends were so generous, he and Noemi didn’t have to purchase a single diaper until just last month.

“It was very touching for me to see them come together like that,” he says. “They even brought different sizes. That was what I was most shocked by.”

CHARLOTTE, N.C., September 08, 2011 — BRITAX, with its Head Safety Technology, remains at the forefront of car seat safety innovation.  Building on its commitment to child passenger safety (CPS), BRITAX is partnering with Safe Kids USA, actress/CPS technician Ali Landry and Spokesmoms.com to spread awareness of child passenger safety.

BRITAX, Safe Kids, Landry and Spokesmoms plan to educate parents about both the importance of child safety seats and the best practices for car seat use leading up to Child Passenger Safety Week, September 18 – 24, 2011.  The public service effort includes press interviews with CPS Technician Ali Landry and the celebrity Red CARpet event, presented by Spokesmoms.com, in which celebrity parents drive national awareness for child passenger safety.  Through their combined initiatives, parents will be reminded that head injuries are not only the most frequent injuries that occur during front and side impact crashes, but also the leading cause of vehicle crash-related deaths for children up to 12 years old (source: Child Injury Led Design and the Children’s Hospital of Philadelphia 2010).  At the Red CARpet event, Landry and other celebrities will be signing select Next Generation convertible car seats that will be given to lucky winners of our sweepstakes on September 30th.

To further support our commitment to safety, BRITAX will make a contribution to Safe Kids USA for every birthday wish made to our Next Generation car seats by our BRITAX Facebook fans September 18th – 24th.  Visit facebook.com/britax to learn more.  Finally, BRITAX will also kick off a monthly convertible car seat sweepstakes from September through December, 2011; visit www.BritaxUSA.com/HeadSafety/Gallery for complete details.

BRITAX is well-known for its revolutionary head safety technologies that reduce head excursion on impact and offer the most advanced protection to children. These include:
•    A re-engineered lower center of gravity that allows the child to sit lower and creates stability in the event of a crash.
•    Integrated steel bars that strengthen the connection to the vehicle and reduce forward flexing of the child seat during a crash.
•    BRITAX SafeCell Technology™ with SafeCells that are designed to compress in a crash. This significantly lowers the center of gravity and counteracts the forward rotation of the child seat, which normally propels the child toward the front seat.
•    Energy-Absorbing Versa-Tether® with a two-point attachment and staged-release tether webbing to anchor the top of the car seat. This minimizes forward-rotation and reduces crash forces reaching the child.

For more information about BRITAX Head Safety Technologies, visit www.BritaxUSA.com, or connect with BRITAX on Twitter or Facebook.

About BRITAX Child Safety Inc.
BRITAX manufactures and markets lines of premium car seats, strollers, baby carriers and accessories.  Since its founding in Britain in 1939, the company has become one of the world’s most trusted juvenile products brands, known for its commitment to thoughtful engineering and top-quality, intuitive design.

Among the world’s largest manufacturers of car seats, the company offers more than 8 car seat models in the U.S. and Canada — forward-facing, rear-facing and convertible.  The seats are designed to keep a child rear facing and in a five-point harness longer, and can accommodate a child from “birth to belt” (i.e., 4 pounds to 120 pounds).  The company’s car seats consistently lead the industry in energy-management technologies that go well beyond the safety requirements of government agencies, offering superior 360-degree protection. The company’s innovations include BRITAX SafeCell Technology™, True Side Impact Protection® and Side Impact Cushion™ Technology.

The BRITAX stroller line is constantly evolving to meet the modern family’s lifestyle needs. The line offers versatility; a lifespan beyond one child; lightweight solutions for easy travel; and smooth maneuverability.  With thoughtfully designed details inspired by a mom’s daily interactions with her child, parents can rest assured that their children are safe and comfortable in BRITAX strollers.

Built for comfortable extended wear, the BRITAX BABY CARRIER line is made for baby and designed for parent.   The carrier introduces the CarryLong™ System, which reduces the risk of back and shoulder strain during extended wear by distributing weight across the shoulders, back and hips.  BRITAX also addresses the limited weight capacity ranges associated with leading soft-structured baby carriers by accommodating infants through toddlers from 8 pounds up to 32 pounds).

BRITAX USA is located in Charlotte, N.C., and employs more than 200 people.  For more information, visit www.BritaxUSA.com.

About Safe Kids USA
Safe Kids USA is part of Safe Kids Worldwide, a global network of organizations whose mission is to prevent unintentional childhood injury, the leading cause of death and disability to children ages 1 to 14. More than 600 coalitions and chapters across the U.S. and 19 member countries across the globe bring together health and safety experts, educators, corporations, foundations, governments and volunteers to educate and protect families.  For more information visit www.safekids.org.

About Spokesmoms.com
Spokesmoms, Inc. is an intuitive product review platform whose aim is to promote and aggregate the fragmented voices of mom opinions and reviews for juvenile products. Spokesmoms rewards moms for posted reviews, rating reviews, links moms with like-minded reviews, simplifies their quest for the best products and makes recommendations based on their personality and needs.

In addition, Spokesmoms facilitates the communication between juvenile product Manufacturers and their clients – the moms! Spokesmoms offers Manufacturers ways to syndicate current social media content, promote brand viability to target audiences, request surveys of new products and ideas and showcase mom reviews on multiple websites.

Founded by Ali Landry and her passionate partners, Spokesmoms will continue to strive to connect brands, causes and moms together.  The power of one voice is incredible when united with many.  For more information visit www.spokesmoms.com.

August 3, 2011 by jlgmuniz

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“Having been a member of Baby News for 23 years, I would recommend it to anyone who wants to succeed in the baby business for the long haul. The group is willing to open up their operations to others and share what makes them successful, or even share their failures. There are a variety of store sizes, so we get differing perspectives from all types of demographics. Merchandise is also available from a shared warehouse, but not restricted to purchasing from the warehouse like some franchise operations.”

- Richard Woo, Citikids Baby News Store, San Francisco, CA

Stanford Distributing Corporation, the main business arm of Baby News, an association of independently owned children’s retailers, celebrates 50 years of business this year. “There are many difficult issues confronting retailing today,” says president Roger O’Callaghan. “However, if you have good people who recognize the value of ‘we’, you can adjust to the bad times. The Baby News family has always been willing to take some chances and change with the times, but the communality of the business and the willingness to work together remains constant.” Roger tells us more about this unique association and its benefits for retailers.

What’s the greatest way an association like Baby News helps a retailer in this economy?

We believe that specialty stores now need to work together to find exclusive products, get better pricing and develop an expertise on juvenile products that will separate them from the mass merchants. Although Baby News stores pay fees to be part of the association, they all benefit from the partnership they have formed together. All independent stores should consider joining one of the major retail groups in our industry.

What one membership advantage do you find is universal among all Baby News stores?

The secret of the growth of the business has been the interaction of the Baby News store owners. Stanford Distributing was created by the stores to service the association of stores. BNO Inc. was created by the stores to answer the need for an online registry and fulfillment. The registry has over 30,000 items with pictures and descriptions due to the stores’ involvement in helping to create the registry program from scratch.

Baby News considers itself a family of stores, which shares many things, from ideas, store volumes and merchandise. The Baby News catalog is a creation of the individual stores in bringing the best products to customers. Yes, nearly all of the growth of Baby News has been from personal contact with existing Baby News store owners.

How do potential retailers find out about Baby News?

Retailers can find out more about our association by visiting BabyNews.com, our informational website. Meetings are held at trade shows and independently. Stores communicate collectively through online services and the corporation sends out newsletters about business promotions and changes.

Congratulations, Roger and everyone in the Baby News family!

Mobi Technologies, Inc. (getmobi.com), a leader in family-oriented portable electronics, has garnered four prestigious national awards for four separate products. The National Parenting Center has awarded two of its Seals of Approval to Mobi, one for the MobiCam Digital DL Wireless Monitor and one for the tempTalk Digital Oral Thermometer. The Mom’s Choice Awards have honored Mobi for its Digital DXR Wireless Monitor and its DualScan Ear/Forehead Digital Thermometer.

The National Parenting Center’s testing division is run by independent testers, including parents, educators and panelists. Mom’s Choice judging panels include education and media experts as well as parents, children, medical professionals, authors and scientists. As such, being acknowledged by both organizations holds great significance within the parenting community.

“We are excited to be receiving these four major awards”, says David Naghi, president. “We strive to maintain a leadership position in family-oriented consumer electronics and these four recognitions from National Parenting Center and Mom’s Choice serve to motivate us even further. Our soon-to-be-unveiled new products will continue our tradition of providing safe, high-quality products with great value ­­– a combination upon which our loyal customers have come to depend.”

With an abundance of new and updated features including live video monitoring, infra-red night vision and pan, tilt, zoom functions, Motorola’s ‘next-gen’ baby monitors have been designed to offer a simple yet effective way of assisting parents with child supervision.

The Motorola MBP33 and the MBP36 help parents keep a watchful ‘real-time’ eye on sleeping baby. The high-quality video and infrared night vision capabilities of these monitors enable parents to check on baby’s sleeping position, watch for smothering or choking hazards, or see if baby is in distress. The monitors also provide high-quality, secure, interference-free audio thanks to their advanced multi-channel digital technology. They come complete with sound-level indicators, so that parents can tell whether baby is just making a little noise, or crying.

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Table-Top Clip-on Chair Recalled by phil&teds USA Due to Fall and Amputation Hazards

WASHINGTON, D.C. – The U.S. Consumer Product Safety Commission, in cooperation with the firm named below, today announced a voluntary recall of the following consumer product. Consumers should stop using recalled products immediately unless otherwise instructed. It is illegal to resell or attempt to resell a recalled consumer product.

Name of Product: “metoo” Clip-on Chair

Units: 54,000 (these were the subject of a product safety alert issued May 6, 2011)

Importer: phil&teds USA Inc, of Fort Collins, Co.

Hazard: Missing or worn clamp pads allow the chairs to detach from a variety of different table surfaces, posing a fall hazard. In addition, when the chair detaches, children’s fingers can be caught between the bar and clamping mechanism, posing an amputation hazard. Also, user instructions for the chairs are inadequate, increasing the likelihood of consumer misuse.

Incidents/Injuries: phil&teds and CPSC have received 19 reports of the chairs falling from different table surfaces, including five reports with injuries. Two reports of injuries involved children’s fingers being severely pinched, lacerated, crushed or amputated. The three other reports of injury involved bruising after a chair detached suddenly and a child struck the table or floor.

Description: The product is an infant/toddler chair with a nylon fabric seat and a metal frame that clamps onto tables using two metal vise clamps. The upper part of each clamp rests on the table top and has either a rubber pad on its underside or a rubber boot covering the clamp. The chair is sold in three fabric colors – red, black and navy. Chairs subject to this recall do not have black plastic spacers between the cross bar and the clamps.

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Here is a video on The Safety 1st Air Protect featuring the true story submitted by a couple who was in a car accident with their baby in the car.

http://airprotect.safety1st.com/stories.php

When we see stories like this it makes us proud to sell such quality products.

BRITAX BABY CARRIER with CarryLong System addresses back and shoulder strain associated with extended babywearing in the most popular carrying positions

CHARLOTTE, N.C. — BRITAX, the leader in child safety, is pleased to announce their entry into a new product category by introducing a soft-structured baby carrier that offers optimal comfort for both parent and child. The new BRITAX BABY CARRIER line features the CarryLong System, which reduces the risk of back and shoulder strain during extended wear by distributing weight across the shoulders, back and hips.

Through extensive research, BRITAX learned that parent or caregiver comfort was one of the top five concerns for parents when choosing a baby carrier. “We discovered a recurring theme of back and shoulder strain when users wore the leading baby carriers for extended periods of time,” said Claudia Prager, product manager for BRITAX. “As a mother of two young children, I experienced the same issues with my carrier and was determined to find a solution so more parents could carry their infants and young toddlers longer and more comfortably.”

Research also indicated that 86% of parents prefer the front carry position with the option of facing inward or outward. BRITAX answered with an ergonomically engineered carrier that accommodates infants through toddlers from 8 pounds (3.5 kilograms) up to 32 pounds (14.5 kilograms) in these most popular carrying positions.

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CHARLOTTE, N.C., March 21, 2011 Britax Child Safety, Inc., among the world’s largest manufacturers of car seats, today supported the American Academy of Pediatrics updated guidelines for children riding in car seats.

“We endorse today’s American Academy of Pediatrics’ guidelines that children riding in cars should remain in rear-facing car seats until at least age two — or until they reach the maximum height and weight allowed by those seats,” said Sarah Tilton, Britax child passenger safety advocate.

“Britax crash-tests and studies of crash force management prove that rear-facing car seats better support the spine, neck and head and more completely distribute the crash-forces over the child’s body and car seat. This is especially true in frontal impacts, the most common type of vehicle crash.

“We also urge children to remain with a forward-facing five-point harness until they exceed the height and weight limitations of the seat. At that point, they should transfer to a booster seat that’s secured by the car’s seat belt,” she said.

For more information about BRITAX, visit www.britaxusa.com, or find BRITAX on Twitter, Facebook or YouTube.

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New advice from the American Academy of Pediatrics (AAP) will change the way many parents buckle up their children for a drive.

In a new policy published in the April 2011 issue of Pediatrics (published online March 21), the AAP advises parents to keep their toddlers in rear-facing car seats until age 2, or until they reach the maximum height and weight for their seat. It also advises that most children will need to ride in a belt-positioning booster seat until they have reached 4 feet 9 inches tall and are between 8 and 12 years of age.

The previous policy, from 2002, advised that it is safest for infants and toddlers to ride rear-facing up to the limits of the car seat, but it also cited age 12 months and 20 pounds as a minimum. As a result, many parents turned the seat to face the front of the car when their child celebrated his or her first birthday.

“Parents often look forward to transitioning from one stage to the next, but these transitions should generally be delayed until they’re necessary, when the child fully outgrows the limits for his or her current stage,” said Dennis Durbin, MD, FAAP, lead author of the policy statement and accompanying technical report.

“A rear-facing child safety seat does a better job of supporting the head, neck and spine of infants and toddlers in a crash, because it distributes the force of the collision over the entire body,” Dr. Durbin said. “For larger children, a forward-facing seat with a harness is safer than a booster, and a belt-positioning booster seat provides better protection than a seat belt alone until the seat belt fits correctly.”

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